Designing the Blueprint

If you don’t have a plan to tell you where you’re going – how will you know when you get there?

Marketects Incorporated works closely with clients at this initial stage, so that we understand your business goals and aspirations. We research the industry you are in, the markets you sell to, and your competitors. We assess your current marketing communications, to determine whether or not they are sending the right messages and conveying the right image. Only then can we design an integrated marketing communications plan that will help you achieve your goals.

After you agree to the design, or blueprint, for your marketing communications program, Marketects will manage all of the details. We become your marketing communications department, but without the overhead.

Marketects Services:

Initial Assessment

  • Meetings with client to understand company's goals and objectives

  • Analysis of current marketing communications

Research:

  • Competitors

  • Target markets

  • Promotional opportunities

Strategic Plan Development

  • Recommendations for:

    • Corporate identity development

    • Marketing literature

    • Advertising

    • Public relations

    • Internet marketing

    • Tradeshow exhibits

    • Direct mail

  • Implementation schedule / calendar

  • Projected budgeting data