Marketing communications designed to build business
On Demand: Ask me Anything
Written by Kerry O'Malley Monday, 05 April 2010 15:04
For months now I've been blogging my little heart out about industrial marketing communications: tips, ‘how to's", observations and insights, and other forms of "advice" based on my many years of experience marketing industrial products and services. Just one little problem . . . my posts must not be compelling enough to warrant a conversation with my audience. (I'm not looking for sympathy; it's just time to do something different!)
What would YOU like me to write about? Is there anything marketing communications related that you'd like to know more about? Are there any problems you're having with your own marketing program that have you scratching your head? Could you use a different perspective on how you're marketing your products and services? WHAT KEEPS YOU AWAKE AT NIGHT?
Ask me anything about marketing communications! Really! I'm here to serve (and hopefully generate some interactive conversation with my audience.) If I don't have the answer based on my own experiences, I'll research it for you. As in school, no question is stupid and I'll be happy to apply 100% of my experience to the answer. So shoot!
If you don't want to comment on my blog, email me instead:
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Hi, I'm Kerry O'Malley - the Industrial Marketing Muse (and your own personal Marketect, should you so choose!) I have over 27 years of experience developing marketing communications for engineered industrial products and services sold to industry. For the past 10 years, I've done that as a consultant through my company, Marketects.
I love the idea of advertising (and good writing) being catalysts that move people to action. I'm jazzed by the challenge of creating concepts for communications campaigns that work. I'm intrigued by the possibilities that exist on the Internet for the industrial marketer, and I'm always thinking about how to translate those opportunities to my clients. I've never practiced marketing in the retail, mass consumer arena, but I see a lot of that kind of marketing that inspires me and translates over well to the industrial world. I hope I can inspire YOU!
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