Marketects Does it All!

Written by Kerry O'Malley Sunday, 07 February 2010 21:42

Last week a client of several years called and asked me, "Do you design banner ads for web sites?"  I answered, "absolutely!"  After we got off the phone, I started thinking about the fact that I had obviously not done a very good job of marketing Marketects' services - at least not to this particular client!

It brings up a very good point.  We get so involved in the day to day running of our businesses; we assume that all our customers know as much about our company as we do.  The truth is, they probably don't!  Part of our job as marketers is to educate our customers and prospects.  We have to tell them, tell them, and tell them again, what it is we do and why they should do business with us.  With that in mind, following is a list of services Marketects can provide.

• Marketing communications assessment, planning, strategy and implementation
• Internet marketing - web site development, e-mail ads and e-newsletters, search engine optimization, banner ads, web site content management - which includes writing of regularly posted blogs and news items
• Advertising - Internet and print, concept, copy, design and media purchase and negotiations
• P/R - copy writing and interface with the print trade media to get press releases and articles in print, and distribution to on-line press release web sites
• Direct marketing - concept, copy writing, design and administration of postal and e-mail marketing campaigns
• Trade show marketing - display development, media interface, special event planning
• Multi-media - custom photography, videography, and illustration
• Ad specialty items - design and production for any need and budget - from pens and coffee mugs to completely customized giveaway items

OK, that's everything we DO.  Now here's why you should do business with us:

• Marketects' founder, Kerry O'Malley, has almost 30 years of experience managing comprehensive marketing communications plans and initiatives on both the corporate AND agency side. She has a proven track record of helping businesses increase brand recognition and build business.
• Because we've worked on "the other side of the desk," we have a no-nonsense approach to marketing in the REAL world. We provide creative solutions that fit your budget and then execute them efficiently.
• Our relationships with creative providers and understanding of how the trade media works ensures that you receive the lowest rates possible - as well as other forms of free exposure and incentives.
• We have years of experience developing communications that target upper management and engineers in the industrial markets. That translates to a significant reduction in the time YOU have to invest in projects.
• In short: we don't waste your time - or your money.

I know that was blatant self promotion.  I just felt it was necessary under the circumstances!  Next time you need ANY form of marketing communications assistance, just remember to call Marketects, because we do it ALL!